‘Mobile Apps’

Android Safety

Mobile Friday: Ten Commandments of Android User Safety

The Android mobile platform has come a long way since its introduction in 2008. Almost 80% of smartphones activated last year (2013) were powered by the “green robot”. But the customizable interface and other open source advantages come at a price. Android is ridden with vulnerabilities. Android’s biggest convenience is also its biggest security issue. […]

Why 2016 Is the Year Small Businesses Must Develop Mobile Apps

Apps are no longer considered merely a “branding exercise” for small businesses. Business owners are becoming wise to the marketing power a well-designed, intuitive app can bring. From simplifying online purchases to providing easy-to-access information, the benefits are undeniable which is why small businesses must develop mobile apps to stay competitive. Why Small Businesses Must Develop […]

Kenyan Mobile Phone Users Hits 38 Million

Kenya now has 37.8 million active mobile phone numbers with the Internet cum data market registering 21.6 million users. The just-released Communications Authority of Kenya (CA) quarterly report said pre-paid tariffs continued to register the highest rate of growth that now stands at 97.3 per cent compared to post-paid that saw a rise to 990,000. […]

Is Africa the mobile advertising world’s sleeping giant?

In terms of capabilities, mobile phones have progressed in leaps and bounds in recent years. So today’s SMS and USSD mechanics of current mobile campaigns can be seen as primitive in the context of some African markets. A few years ago most feature phones in Africa lacked online browsers and related features. Well Opera Mini-powered […]